🇬🇧 Startup Autopsy
Business failures & post-mortems · 2 vidéos / semaine
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Claude + web research · Persona vocal : Marcus · Durée cible : 12 min · Compliance : 98%
April 2020. Jeffrey Katzenberg and Meg Whitman launched Quibi with $1.75 billion in funding, A-list partnerships, and an ironclad belief that short-form premium content was the future of mobile entertainment. Six months later, they had burned through every dollar and shut down.
Today, we're performing a startup autopsy on one of the fastest and most spectacular failures in Silicon Valley history — and I want to show you that Quibi's collapse wasn't bad luck. It was a predictable outcome of three catastrophic strategic mistakes that nobody had the courage to fix.
The core idea seemed brilliant: premium short-form content, professionally produced, designed for the 10-minute commute. Think Netflix meets Instagram Stories, but with actual budgets and real directors attached.
Katzenberg raised $1.75B before a single frame was filmed. He signed deals with LeBron James, Steven Spielberg, and Jennifer Lopez. Every major Hollywood studio committed. The hype was real.
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